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Kabaraktual, Banda Aceh – The Indonesian government has just announced a ban on online business practices through social media platforms, known as social commerce. This rule is contained in the Revised Regulation of the Ministry of Commerce No. 50 of 2020 Concerning Provisions for Business Licensing, Advertising, Guidance and Supervision of Business Actors in Trading Through Electronic Systems.

The move is not only a step towards stricter regulation in the world of e-commerce, but is also a response to a major shift in consumer behavior triggered by Tiktok Shop.

The Indonesian government has also prepared serious sanctions for social media companies that fail to comply with these rules, including threatening to shut down social media apps.

This decision could provoke various reactions, but it must be understood that Indonesia is not the only country facing challenges from TikTok.

Citing CNBC Indonesia, several other countries have also taken similar steps by blocking Tiktok, although for different reasons.

For example, Afghanistan banned TikTok in April 2022 on the grounds that its content did not comply with Islamic law. Meanwhile, Australia and Canada have banned TikTok over security and privacy concerns, citing concerns about the app’s extensive data collection.

Countries like Belgium and Denmark are also following similar measures due to concerns over cybersecurity, privacy and the spread of false information. Additionally, some countries like India even permanently banned TikTok in 2021 in response to privacy and security concerns.

The European Union also temporarily banned TikTok from employee phones as a cybersecurity measure, and countries across Europe followed suit. In fact, the United Kingdom and the United States have also banned the use of TikTok on their government devices.

In addition to security and privacy concerns, many countries also have additional concerns related to TikTok, including the issue of content that could harm the mental health of adolescents. A report from the Center for Countering Digital Hate notes that eating disorder content on the platform has been viewed more than 13.2 billion times.

However, the TikTok ban also raises questions about freedom of expression and access to information. Therefore, while preserving national security and privacy, the government must consider the social and economic impact of the ban.[]