CANADA – Pedestrians are seen carrying brick-shaped objects in their hands as they cross a busy crosswalk on Granville Island, Vancouver, Canada.
On each side of the crossing there is an announcement on how to use the bricks to cross the pedestrian crossing.
This involves taking bricks from the roadside basket and starting to walk towards the main road while waving the bricks at the driver.
This method will inevitably force drivers to look at crossing pedestrians.
“We found a more effective way to educate drivers, because when they see bricks in the hands of pedestrians, they obey the traffic rules because they are worried about the paint of their car and their windshield (if pedestrians throw bricks at them)” said Luke Bailey of Vision Zero Vancouver has CTV News Vancouver sometime ago.
Luke said this concept was part of a prank used on April Fool's Day by the organization. Vision Zero Vancouver.
At the same time, they hope this joke can spark a serious conversation about road safety regulations in the country.
“We want to create safe roads and intersections for pedestrians and motorists,” said road safety advocate Lucy Maloney.
The existence of these bricks would have attracted many people to come to Granville Island.
They come precisely to cross the road, waving bricks at motorists, and of course to take photos.
Lucy said many people don't realize the existence of the bricks is just a joke.
Vision Zero Vancouver have been planning this idea since March 2024.
However, they decided to release it to the public on April Fool's Day, which usually falls on April 1st.
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