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REPUBLIKA.CO.ID, JAKARTA — The government Malaysia is currently studying possible new regulations, which would make Alphabet Google and Meta Facebook responsible for paying local media for the number of clicks and views.

Reported since Chewed at the seaOn Thursday (7/9/2023), the Malaysian Communications and Multimedia Commission held talks with the two companies (in addition to several other companies), regarding the possibility of implementing a law similar to that in force in Australia.

By 2021, Australia will require Google and Meta to make payments to media that provide content (news, entertainment, etc.) to their subsidiary platforms, thereby generating advertising revenue.

However, soon after the law was enacted, Facebook took action to block Australian media content from appearing on its platform. Although later, common ground was found between the two parties, which allowed the content to be aired again.

Similarly, regulations similar to Canada’s Bill C-11, which requires streaming platforms to support local content, are also under discussion.

Malaysia intends to implement these regulations to address the issue of unfair compensation of digital platforms and local media, in the hope that this will allow local content agencies to receive appropriate compensation.

This follows Malaysia’s promise to take legal action against Meta for failing to handle harmful content on Facebook. However, Prime Minister Anwar Ibrahim’s government has yet to follow through on this plan after meeting with Meta representatives.