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Bisnis.comJAKARTA – iPhone15 was attracted by many fans after it was released in dozens of countries last Friday (9/15/2023). However, there will be delays in the delivery of Apple’s latest product. shipping (delivery) until mid-November.

iPhone The 15 Pro Max, priced at US$1,199, or around Rp. 18.4 million in the United States, was originally scheduled to ship to users on September 22, just a week after its release.

However, according to Bloomberg, Monday (9/18/2023), Apple has pushed back the delivery deadline for the iPhone 15 Pro Max, with different dates for each variant.

Shipping of the blue and black iPhone 15 Pro Max models has been delayed until October 16, while the natural and white models have been delayed until November 13. The time frame includes all storage capacity variants of the iPhone 15 Pro Max.

The iPhone 15 Pro Max is known to be superior to other 15 series as a version equipped with new camera features and a larger screen.

Besides the United States, other countries that have opened pre-orders for the iPhone 15 Pro Max are also experiencing delivery delays. Delivery times in China have been delayed until November for all iPhone 15 Pro Max models, while the standard version of the iPhone 15 Pro is expected to arrive in mid-October.

It is known that orders for iPhone 15 in China reached $27.5 million or around Rp. 422 billion in just 30 minutes after pre-orders opened.

Meanwhile, Canada is seeing wait times of six to seven weeks for the iPhone 15 Pro Max, while Australia, Japan, the United Kingdom, India, Canada, France and the Germany are experiencing delays of up to eight weeks for the natural titanium iPhone 15 Pro Max. . This lead time may continue to increase as pre-orders are placed.

The iPhone 15 Pro series is also known to experience delivery delays, the latest being on October 23 in the United States on Friday afternoon. One of the base iPhone 15s also saw delays, namely the iPhone 15 Plus with a pink variant for all storage capacities, as well as the standard iPhone 15 in pink and green.

Although delivery delays can be influenced by many factors such as supply chain constraints, inventory and logistics issues, this delay can be seen as a positive signal for product demand, including in China, which was feared to be affected by geopolitical tensions between the United States and China. problems.

The iPhone, one of the most popular smartphones among users, accounts for around 50% of Apple’s sales. The company is counting on the latter model to help reverse a decline in sales that has reportedly lasted three quarters.

When pre-orders began yesterday in a number of countries, many users reported that they were unable to transact for several minutes and that Apple’s mobile store app crashed upon launch or during the ordering process. This also shows that the initial demand for the product is quite strong.

The iPhone 15 Pro lineup is a significant update over last year’s models, adding a titanium body, improved camera zoom, and a faster processor built on a 3-nanometer architecture. (Lydia Tesaloni Mangunsong)

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