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Bisnis.comJAKARTA — Music Provider Platform, Spotify has expanded the AI ​​Playlist feature to the United States (US), Canada, Ireland and New Zealand for Premium users.

Previously, in April, Spotify had introduced AI Playlist is in beta for Premium subscribers in the UK and Australia.

Spotify’s AI Playlist feature is currently available in beta on Android and iOS devices for Premium users. The feature allows users to create personalized playlists based on written requests.

“Now we’re expanding this feature, giving more users another opportunity to express themselves through the music they love,” Spotify said on its official website on Tuesday (24/9/2024).

The Swedish music service explains that AI Playlists combines Spotify’s powerful personalization technology with generative AI, so users can turn their most creative ideas into playlists. This way, users can include personalized playlists based on their mood.

“This feature provides a fun and easy way to create and curate the perfect music mix, just for you,” he explains.

Spotify recommends mixing genres, moods, artists, and decades to create unique playlists that suit everyone’s tastes. Apart from that, users can also further personalize their experience by adding locations, animals, movie characters, colors, and even emojis.

The company also claims there are millions of user-created playlists in the UK and Australia.

“It didn’t take long for AI Playlist to make its mark after launching in the UK and Australia. To date, users have created millions of playlists that they keep coming back to,” he added.

Spotify hopes that with this expansion, the company will innovate to bring AI playlists to more users.

“So they can express themselves creatively and explore new music,” he said.

To find AI playlists, open the Spotify mobile app and select “Your Library” in the lower-right corner of the screen.

Here’s how to find AI playlists on Spotify:

1. From the Library, tap the “+” button in the top right corner of the app and select “AI Playlist”.

2. Select one of the suggested tips or enter a tip.

3. Spotify will curate a personalized playlist including songs, artists, and genres.

4. Users can easily manage song selection by previewing and deleting tracks, or ask Spotify to enhance the playlist with additional requests.

5. Press “Create” and the new playlist will be automatically saved to the library.